
Security Threw Me Out of the Sales Meeting

Audio Podcast
Security Threw Me Out of the Sales Meeting
Timestamps:
00:00 – Three Most Important Aspects of Consultative Selling
00:20 – The Day They Called Security and Threw Me Out
05:17 – Consultative Selling Rule 1: Get Your message right. Ask questions in advance
06:00 – Consultative Selling Rule 2: Focus on the audience: Why are they stuck?
07:12​ – Consultative Selling Rule 3: Match delivery to the audience: What’s the best way to communicate with them?
09:25 – The Secret to Success: Wrap it Up in a story
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